Pure Fishing
Regular price
$1,548.00
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The PENN International VI series is designed and manufactured in the USA of domestic and imported components.
Precision machined from high-strength, lightweight, aircraft grade aluminum in our Philadelphia machining center. Our...
Regular price
$1,299.00
In stock
Machined and anodized aluminum body and sideplates
Stainless steel main and pinion gears
Quick-Shift II 2-speed system
Dura-Drag system
Versa-Strike Adjustable Strike stop
Double-dog ratchet anti-reverse
Line Capacity Rings
Ma...
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$14.99
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For use on all Soft Bait, Hard Bait & Metal Lures
Developed by John Prochnow - the creator of BERKLY GULP! & Powerbait
UV highlights bring your softbait or lure to life and increase hook up rates
Packaged in a 35ml app...
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$49.99
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Forged hang nail point
Black chrome finish
Billfish Tournament approved, 90degree point to shank hangnail point
Regular price
$379.00
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Featuring a Full Metal Body for superior durability, the PENN Fathom FTH15NLD Lever Drag Reel offers power and speed in a lightweight package. These reels are engineered to be fished with superline and cover a wide range of fis...
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$349.00
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The PENN Fathom 12 Star Drag Overhead Reel is lightweight, quick on the retrieve and extremely castable due to its revolutionary Live Spindle design. The revolutionary Live Spindle design makes the Fathom SD one of the longest ...
22% Off
Regular price
$139.00
$179.99
In stock
When you fish hard, you need a rod that can handle the demands of a big day. Sensitivity or strength? Value for money or top-notch performance? Have it all with the next generation of Abu Garcia Veritas rods.The Abu Garcia Veri...
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$169.00
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Abu Garcia's most renowned rod series is now back and better than ever! The new Abu Garcia Veritas 3.0 Medium Spinning Soft Bait Rod features increased comfort and improved weight and balance. Veritas rods combine a 30-ton cons...
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$599.00
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Engineered for brute strength and unrelenting performance, the Abu Garcia Revo Toro Beast BST50-HS Low Profile Baitcaster Reel delivers a unique platform designed for hard pulling species. Superior cranking power and high line ...
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$99.99
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Durable nylon/polyester construction
Corrosion resistant zippers
The Berkley range of luggage is a performance based line of tackle management products built at affordable price points.
50% Off
Regular price
$6.49
$12.99
In stock
Built on chemically sharpened, forged, black nickel Owner hooks
Super Quad Grip grub keeper for superior bait holding ability
Natural and balanced swim action on the drop and when retrieved
Unique sleek design for improved pro...
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$16.99
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Developed for New Zealand saltwater fishing, the Berkley Gulp Squid Vicious Soft Bait imitates a squid head or small octopus. In the water, the legs pulsate at the slowest of speeds. That action allows the Berkley Gulp Squid Vi...
14% Off
Regular price
$119.00
$139.99
In stock
UV stable Netting
Red anodized Aluminium Handles
Deep pockets
Heavy duty ring
Fish friendly Large mesh
Strong Eva Grip
14% Off
Regular price
$59.99
$69.99
In stock
Premium round, super smooth finish 8 carrier braid
Made in the USA
Unique Blue Camo design
Perfectly suited for spin, low profile and overhead combo
25% Off
Regular price
$29.99
$39.99
In stock
Premium round, super smooth finish 8 carrier braid
Made in the USA
Unique Blue Camo design
Perfectly suited for spin, low profile and overhead combo
Regular price
$12.99
Sold out
Proven and popular shape
T-Tail design provides rapid flicker?? action
One of Australia??s best trout shapes
23% Off
Regular price
$9.99
$12.99
In stock
The Berkley Gulp Swimming Mullet Soft Bait has 400 times more scent dispersion, greatly expanding the strike zone so you can catch heaps more fish! Even more impressive, the natural formulation of Gulp baits out fishes live bai...
20% Off
Regular price
$11.99
$14.99
In stock
Proven shape with great action on slow retrieve
Great on jigs, dropshots and plain hooks
Expand your strike zone with Gulp! scent dispersion.
Regular price
$14.99
In stock
Natural presentation in action, scent, and flavour
Classic Jerk Shad body with two "crazy legs" produce insane attraction when fished slow, on the drop or at fast retrieves
Expand your strike zone with Gulp! scent dispersion.
20% Off
Regular price
$11.99
$14.99
In stock
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!
Features:
Ideal on jigs or as a trailer
Favorite for all saltwater species...
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