Black Friday Collection
Regular price
$279.00
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Lightweight graphite frame and sideplates
Forged and machined aluminum spool with Line Capacity Rings
Stainless steel main and pinion gears
Dura-Drag system
6 stainless steel bearings
Silent double-dog anti-reverse
Regular price
$87.99
$110.00
In stock
Providing performance-minded sportsmen around the globe with the comfort and protection needed from the harsh elements of the marine environment, the Aquatek Fishing Shirt is built specifically to be the top performance shirt f...
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$599.00
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THE ROD:
The new Veritas 4.0 gives the performance, sensitivity and durability you need to win. The Abu Garcia 30 ton extra high density graphite blank for maximum casting performance. Custom designed reel seat delivers hyperse...
$499.00
In stock
Featuring a Full Metal Body for durability, the Fathom Lever Drag series offers power and speed in a lightweight package. Now with a new cosmetic and a variety of updates including the Pull-To-Turn preset knob to eliminate acci...
Regular price
$359.00
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Full Metal Body, sideplate, and rotor
HT-100 carbon fibre drag washers
5 + 1 sealed stainless steel ball bearings
Instant Anti- Reverse bearing
Heavy-duty aluminium bail wire
Superline Spool
Line Capacity Rings
High performanc...
Regular price
$149.99
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Lightweight Graphite blanks
Fuji O series guides
Lightweight rubber grips
FEATURES
741MH
Length:7'4" - 1pc
Line Wt:8-12KG
PE:1.5-3
Regular price
$499.00
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The Reel:
The PENN Spinfisher VI features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't have to worry about saltwater getting into the gearbox or drag system. Our H...
Regular price
$149.00
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The PENN Allegiance II OH Jigging Rod is among PENN's new land based casting series, each rod specifically designed as a performance casting tool utilising high modulus graphite blanks and Fuji O guides for superior casting and...
Regular price
$219.00
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Tele Spin Rod features 24T ultra-light carbon blank construction, Matt gunsmoke frame SIC guides, and slim blanks with fast action.
24T ultra-light carbon blank construction.
Slim blanks with fast action.
Matt gunsmoke frame S...
$9.99
In stock
The Surf Master Long John Lure Red is a high-quality fishing lure designed specifically for surf fishing enthusiasts. This lure is expertly crafted to mimic the natural movements of small baitfish, making it highly effective i...
Regular price
$22.99
In stock
Simply put, these Wild Blue Tackle 3-Hook Puka Rigs are the best Hapuka rigs in New Zealand! Years of extensive testing have honed these rigs into Puka catching machines. They’re ruggedly built with 300lb backbones, 150lb trace...
Regular price
$139.00
In stock
RG8xs – the smallest version of the RG8. Looking for a new marlin fishing lure? Shop our complete marlin fishing lure collection.
Regular price
$14.99
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Have an excellent time surfcasting along scenic coastlines fishing the Wild Blue Tackle Long Cast Rigs. Proudly made and tested around NZ's most challenging fishing locations, these specially designed, aerodynamic rigs will let...
Regular price
$14.99
In stock
Different fishing methods are needed at different locations depending on what fish you’re targetting. Having a few different options in your tackle bag can mean the difference between a quiet day and a crazy one. Add this versa...
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$5.99
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This Wild Blue Tackle Bait Rig Float is great for making your very own bait rigs. It keeps your rigs at the perfect strike zone by floating and holding the bait off the bottom, making it less available to hungry crabs. Stock up...
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$12.99
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Perfect Kit of soft lures for Trout fishing anytime – anywhere!
2 Jig heads, 4g & 5g in hook size #1
Soft 4play shad 7.2cm In Snow white, Pearl silver and Ragworm
Grub 65mm in Snow white, pearl silver and pink haze
Regular price
$24.99
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Based on the scan of a real Squid, with superb details and a super realistic profile. The lure swims and looks just like a real squid and will fool even the most vary predator fish to attack it! The loose body PVC lure can be ...
Regular price
$22.99
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Based on the scan of a real Squid, with superb details and a super realistic profile. The lure swims and looks just like a real squid and will fool even the most vary predator fish to attack it! The loose body PVC lure can be ...
$0.99
In stock
Sea Harvester Stainless Steel shark clips, Designed to allow you to easily secured and released in a single action. Ideal for attaching floats and rigs to a main rope line.
$89.99
In stock
Slammer Braid is a premium quality Japanese braid, the first premium saltwater braid for PENN. Constructed with a unique braiding method that features ALB and iZanas line technology. This provides a tightly woven, smooth and s...