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23% Off
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$16.99
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Each bag contains (4) 6” Grub Lures. These Grubs are available in 5 colors. Fishbites Fight Club® Lures utilize our proven no–stink flavor/scent technology and infuses those formulas into a line of irresistible baits. Our one–t...
33% Off
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$9.99
$14.99
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The legendary Gulp! Jerk Shad gets even better, with a new and improved paint job! The Gulp! Jerk Shads are the leading snapper soft bait in the country, and now will feature a range of four new vibrant translucent metallic col...
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Developed for New Zealand saltwater fishing, the Berkley Gulp Squid Vicious Soft Bait imitates a squid head or small octopus. In the water, the legs pulsate at the slowest of speeds. That action allows the Berkley Gulp Squid Vi...
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$11.99
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The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!
Features:
Ideal on jigs or as a trailer
Favorite for all saltwater species...
21% Off
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$5.49
$6.99
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Catch water wings™. You can add them to almost all lures….Softbaits, kabura, slow-pitch jigs to name a few….To add some crazy fish attracting action that can be made to look like a swimming fish, or the tentacles of one of the ...
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$11.99
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Proven shape with great action on slow retrieve
Great on jigs, dropshots and plain hooks
Expand your strike zone with Gulp! scent dispersion.
22% Off
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$13.99
$17.99
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Since the Berkley Gulp Extruded Nightcrawler Soft Bait has a similar look and feel of a live bait, it can be fished just like you would with live worms. This soft bait can be dangled from floats, rigged like plastic worms, or a...
36% Off
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$15.99
$24.99
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Catch Livies are a step forward in fishing technology, and can be used to target almost all species of fish. They are manufactured from super tough TPR (thermoplastic rubber) material to resist bite offs, and designed to swim l...
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The Berkley Gulp Jerk Shad Soft Bait is designed to look and move like it's alive; as alive as a small injured bait fish is supposed to look. Their erratic, darting "quick glide" motion imitates struggling bait fish to entice s...
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The 4” Butt Kicker features an extra-large boot and thick body for greater swim action.
6 baits per package
Scent Release Level = Heavy Weight
39% Off
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$22.99
$37.99
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The Nomad Design Squidtrex Vibe Lure is a world first in fishing tackle. Never before has there been a vibrating lure with the design of a Squid that has both the action and durability to tackle big fish! Featuring a realistic ...
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$31.99
$39.99
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The Nomad Design Squidtrex Vibe Lure is a world first in fishing tackle. Never before has there been a vibrating lure with the design of a Squid that has both the action and durability to tackle big fish! Featuring a realistic ...
26% Off
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$27.99
$37.99
In stock
The Nomad Design Squidtrex Vibe Lure is a world first in fishing tackle. Never before has there been a vibrating lure with the design of a Squid that has both the action and durability to tackle big fish! Featuring a realistic ...
26% Off
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$8.79
$11.99
In stock
Perfectly balanced and simple to use – just cast and retrieve. With lifelike swimming action
and incredible detail and design, it’s deadly on any predatory fish! Retrieve it, twitch it, troll it – you can’t do it wrong!
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The SG LB Pro Grub with enhanced details and even better action at slow speed. The Scent ribs holding on to scent paste application and adding even better tail swing. The lure is a great water insect imitation and will catch ju...
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$11.99
$14.99
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The all-new 2.5-inch Berkley Gulp Grub Soft Bait was painstakingly developed by Berkley engineers in the US to swim on superlight jig heads whilst remaining up right with minimum tail start up lag. As soon as the Gulp 2.5in Gru...
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The Berkley Gulp Swimming Mullet Soft Bait has 400 times more scent dispersion, greatly expanding the strike zone so you can catch heaps more fish! Even more impressive, the natural formulation of Gulp baits out fishes live bai...
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$11.99
$14.99
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Natural presentation in action, scent, and flavour
Classic Jerk Shad body with two "crazy legs" produce insane attraction when fished slow, on the drop or at fast retrieves
Expand your strike zone with Gulp! scent dispersion.
23% Off
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$9.99
$12.99
In stock
Designed to pair with the Berkley Kachi Kachi Dama and other slider jigs, the Berkley Gulp! Slider Jig Trailer Soft Bait allows you to tap into two of fishes most powerful response triggers – taste and smell. At times, when fis...